NBA All Star Weekend: The Amex Experience

A Lenny Kravitz meet and greet and sitting eight rows from Blake Griffin's championship dunk was only a small taste of an amazing weekend.

Nash Herringtonby Nash Herrington

NBA All Star Weekend: The Amex Experience

The house lights cut and the arena slowly drifted into a sea of darkness.  Quiet cheers of anticipation leapt from the mouths of fans scattered throughout the sold out crowd.  Smoke billowed from the stage and as the music began the concert lights sprung to attention, alerting onlookers of the impending performance that only Hollywood could provide.

The music blasted, infusing the Staples Center with a level of excitement deserved only by those at the top.  Fortunately, this was the NBA All Star Game.  Each starting player stepped on the arena floor through a cloud of smoke and the live sounds of Lenny Kravitz.

Finally, it was time for tip-off at the 60th Annual NBA All Star Game!

If you were not lucky enough to be there, I can only hope the preceding description can do the weekend justice.

I have never been one to be a mouthpiece for anyone, so if I do mention a company that has hooked me up, you know it is for an amazing reason. Bottom line, when someone deserves it you can do nothing but give them their much due credit.

I had the time of my life at NBA All Star Weekend 2011.  My experience was through the eyes of the American Express Entertainment Series package that they offered to all of their cardholders this year.  I have to say, they pulled the sickest slam dunk on this one.  I apologize for the pun… 

There was an endless list of events I had the chance to be a part of through the weekend.  There was a celebrity meet and greet with performers Lenny Kravitz and Josh Groban.  An inside look at the music rehearsals of the weekend’s performance artist that included a tour of Staples Center.  Tickets to the Rookie Game, All Star Saturday Night and the All Star Game on Sunday.  Oh and did I mention I sat on the eighth row off the court?

The highlight of the weekend had to be the NBA Legends Brunch that our group attended on Sunday morning before the game.  It was an amazing experience being in the same room with players like Magic Johnson, Dr. J, Bill Russell and Bill Walton, just to name a few of the hundreds of former players in attendance.  Seeing the history of the game from that perspective is an experience that few will have, and it is an experience that will always treasure.

The best part about this experience is that you do not have to be a sports editor to get the hook up.  This is only one example of the type of opportunities American Express is offering their customers.

NBA All Star Weekend has finally come to a close, and all the players have migrated back to their home teams to start up the second half of the season.  Now all I have to do is figure out how to get hooked up with tickets to the NBA Finals!

Click here to find out what kind of events you can attend through American Express!